Applied graphics: Design adapted to various media
Applied graphics: Design adapted to various media
Applied graphics encompasses projects in which visual identity is translated into physical formats and everyday objects, adapting the design to various materials, dimensions, and application contexts. This section explores how graphic language can be integrated into promotional, corporate, and commercial media while maintaining visual coherence and functionality in every piece.
The selection includes corporate and commercial stationery, packaging and promotional bags, physical media, and merchandise, featuring graphic solutions designed to reinforce the visual communication and identity of each project through tangible objects and real-world applications.
Applied graphics encompasses projects in which visual identity is translated into physical formats and everyday objects, adapting the design to various materials, dimensions, and application contexts. This section explores how graphic language can be integrated into promotional, corporate, and commercial media while maintaining visual coherence and functionality in every piece.
The selection includes corporate and commercial stationery, packaging and promotional bags, physical media, and merchandise, featuring graphic solutions designed to reinforce the visual communication and identity of each project through tangible objects and real-world applications.
Visual identity in real-world formats
The submitted projects showcase various applications of graphic design in physical pieces intended to communicate, identify, and reinforce the visual presence of brands, events, and institutions. Each proposal is developed with consideration for factors such as adaptation to the medium, legibility, production, and aesthetic coherence, enabling the visual identity to extend beyond the digital environment.
The selection brings together work applied to corporate, promotional, and commercial elements, exploring various materials and formats to create visual solutions that are functional, recognizable, and adapted to real-world usage contexts.
